{"id":10282,"date":"2019-01-10T14:15:12","date_gmt":"2019-01-10T14:15:12","guid":{"rendered":"https:\/\/bpcc.pt\/?post_type=tribe_events&p=10282"},"modified":"2019-01-10T14:16:53","modified_gmt":"2019-01-10T14:16:53","slug":"value-based-pricing-for-profit-improvement-workshop","status":"publish","type":"tribe_events","link":"https:\/\/bpcc.pt\/pt-pt\/events\/value-based-pricing-for-profit-improvement-workshop\/","title":{"rendered":"Value Based Pricing for Profit Improvement Workshop"},"content":{"rendered":"

Do you earn what you deserve and deserve what you earn?<\/em>
\nBusiness Breakfast
\n_____________________________________________________________________<\/h3>\n

Description<\/strong>
\nAn opportunity for participants to gain pricing knowledge, tools and techniques which they can immediately apply to improve their profits.<\/p>\n

The workshop is hosted by The Value Venture, a boutique consultancy specialised in profit improvement strategies through pricing, customer experience, sales and product management.<\/p>\n

Who is this workshop for?<\/strong>
\nAny Managers, entrepreneurs or business owners who have responsibility for or influence over price setting. Manufacturing companies or service providers.<\/p>\n

Attendees will learn:<\/strong><\/p>\n

– Why and how price can be your most important profit driver
\n– Case studies \u2013 learning from real life pricing successes and failures
\n– Introducing 3 approaches to profit improvement through value based pricing:
\n\u2022 Setting the right price – value based pricing principles
\n\u2022 Pricing structure and differentiation
\n\u2022 Managing discounts and making sure you don\u2019t \u201c leave money on the table\u201d<\/p>\n

Value based pricing is different from traditional cost based or competitor based pricing in that it enables you to set your prices based on the unique value that you provide and based on the customer willingness to pay \u2013 it is a practice employed by almost all the worlds successful companies and we will explore this concept in detail.<\/p>\n

We will also address the fact that \u201cone size does not fit all\u201d in pricing and discuss the topic of price differentiation by customer segment and product type and how this can improve profits.<\/p>\n

About your trainer<\/strong>
\nEmma Cook<\/strong> (Ba Hons) has 20 years pricing and strategic marketing experience. During her career her pricing expertise and revenue management practices have improved the profits of numerous companies from large multinationals to small creative companies. Profit optimisation through pricing excellence, customer experience and portfolio management are her passion.<\/p>\n

Venue:<\/strong>
\nHotel Florida
\nR. Duque de Palmela 34, 1250-098 Lisboa
\n(metro blue line: exit Marqu\u00eas de Pombal)<\/p>\n

Price:<\/strong>
\nMember: 35 euros + iva
\nNon-Member: 50 euros + iva<\/p>\n

More information and registrations: t: 213 942 020 or e: <\/strong>h.fernandes@bpcc.pt<\/strong><\/a><\/p>\n

Payment terms:<\/strong> Bank transfer
\nIBAN PT50 0033 0000 4532 4736 04105 | SWIFT: BCOMPTPL
\nPlease send the company details and proof of payment by email.
\nNote:<\/strong>
\n– Registrations will only be valid once payment has been received
\n– Cancellations will be accepted of received in writing at least 48 hours prior to the event<\/p>\n","protected":false},"excerpt":{"rendered":"

Do you earn what you deserve and deserve what you earn? 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