{"id":75545,"date":"2025-10-24T17:09:30","date_gmt":"2025-10-24T16:09:30","guid":{"rendered":"https:\/\/bpcc.pt\/?p=75545"},"modified":"2025-10-24T17:24:01","modified_gmt":"2025-10-24T16:24:01","slug":"broadway-malyan-celebra-30-anos-com-os-olhos-no-futuro-e-forte-aposta-no-setor-residencial","status":"publish","type":"post","link":"https:\/\/bpcc.pt\/pt-pt\/broadway-malyan-celebra-30-anos-com-os-olhos-no-futuro-e-forte-aposta-no-setor-residencial\/","title":{"rendered":"Broadway Malyan celebra 30 anos com os olhos no futuro e forte aposta no setor residencial"},"content":{"rendered":"\t\t
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Margarida Caldeira & Stuart Rough<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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O atelier de arquitetura\u00a0Broadway Malyan\u00a0celebra tr\u00eas d\u00e9cadas de atividade em Portugal, com uma vasta carteira de projetos em desenvolvimento ou j\u00e1 em obra nos setores da habita\u00e7\u00e3o, turismo, escrit\u00f3rios e retalho, de norte a sul do pa\u00eds. Com os olhos postos no futuro, a empresa pretende continuar a crescer, com um foco refor\u00e7ado no\u00a0setor residencial, que dever\u00e1 representar este ano cerca de\u00a050% do volume de neg\u00f3cios\u00a0da firma em Portugal.<\/p>

Margarida Caldeira, fundadora e diretora do est\u00fadio lisboeta desde 1995, sublinha que \u201ch\u00e1 uma forte car\u00eancia de habita\u00e7\u00e3o em Portugal, transversal a todos os segmentos. A mais urgente de suprir \u00e9, sem d\u00favida, a habita\u00e7\u00e3o permanente para jovens e fam\u00edlias de classe m\u00e9dia \u2014 a chamada habita\u00e7\u00e3o acess\u00edvel. Mas falar de habita\u00e7\u00e3o hoje \u00e9 ir muito al\u00e9m disso. Temos um leque muito mais amplo de formatos que precisam de resposta, como o\u00a0co-living, o\u00a0flex-living, as resid\u00eancias para estudantes ou seniores, e as\u00a0branded residences. S\u00e3o conceitos ainda pouco explorados no mercado nacional, mas com procura crescente.\u201d<\/p>

A Broadway Malyan antecipa, por isso, que o setor do\u00a0living\u00a0continue a ser um dos motores da sua atividade nos pr\u00f3ximos anos, impulsionado pela forte procura de promotores e investidores. Atualmente, a empresa desenvolve\u00a0projetos residenciais de grande escala\u00a0no Porto, Vila Nova de Gaia, Lisboa e concelhos lim\u00edtrofes, bem como no Algarve, abrangendo desde o segmento\u00a0prime\u00a0e\u00a0ultra-luxury\u00a0at\u00e9 empreendimentos destinados \u00e0 classe m\u00e9dia, em diversos formatos \u2014 da habita\u00e7\u00e3o tradicional \u00e0s\u00a0branded residences.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\u201cTudo mudou. Existem hoje m\u00faltiplas formas de viver\u201d, explica Margarida Caldeira.
\u201cOs conceitos diferem entre si \u2014 podem envolver ocupa\u00e7\u00f5es permanentes ou tempor\u00e1rias, localiza\u00e7\u00f5es urbanas ou suburbanas, p\u00fablicos com perfis de rendimento e mobilidade distintos. No entanto, h\u00e1 uma tend\u00eancia comum que come\u00e7a a emergir em todos eles: a valoriza\u00e7\u00e3o das\u00a0amenities.\u201d<\/p>

Segundo a arquiteta, \u201cindependentemente do conceito, a componente de servi\u00e7os e espa\u00e7os partilhados est\u00e1 a ganhar peso, mesmo na habita\u00e7\u00e3o permanente de classe m\u00e9dia. As casas tendem a ser mais compactas, mas com acesso a val\u00eancias integradas que promovem o bem-estar dos residentes. \u00c9 uma evolu\u00e7\u00e3o natural.\u201d<\/p>

Entre os\u00a0projetos residenciais em obra, destacam-se o\u00a0Garridas, em Benfica; o\u00a0Nama, em Carcavelos; e as\u00a0Elayne Residences, no Campo Pequeno e em Cascais \u2014 estes tr\u00eas \u00faltimos no segmento de\u00a0branded residences. O\u00a0Mima, no Parque das Na\u00e7\u00f5es, que combina habita\u00e7\u00e3o, hotelaria e apartamentos tur\u00edsticos, \u00e9 outro exemplo da carteira atual da firma.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Garridas<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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HoP - Heart of Porto<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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A atividade da Broadway Malyan, que ao longo das d\u00e9cadas tem refletido a evolu\u00e7\u00e3o do mercado imobili\u00e1rio portugu\u00eas, vai al\u00e9m da habita\u00e7\u00e3o. A empresa mant\u00e9m uma\u00a0forte presen\u00e7a no setor hoteleiro, que nos \u00faltimos dois anos representou\u00a045% do volume de neg\u00f3cios. S\u00f3 em 2025, inauguraram\u00a0sete hot\u00e9is assinados pela Broadway Malyan, distribu\u00eddos entre o Norte, Lisboa e o Algarve.<\/p>

Os\u00a0escrit\u00f3rios e o retalho, que marcaram a primeira d\u00e9cada da empresa em Portugal, continuam a ser \u00e1reas relevantes. Entre os projetos em curso est\u00e3o o\u00a0Viva Office, no Porto; o\u00a0Liberdade 201, antigo edif\u00edcio-sede do Novo Banco em Lisboa, e o portf\u00f3lio recente de projetos conclu\u00eddos abrange o\u00a0POP, tamb\u00e9m no Porto; e as\u00a0novas instala\u00e7\u00f5es do Banco de Portugal, em Lisboa. No retalho, a Broadway Malyan foi, ao longo destes 30 anos, respons\u00e1vel por alguns dos principais centros comerciais do pa\u00eds \u2014 incluindo v\u00e1rios da marca\u00a0Forum\u00a0\u2014 e lidera atualmente um\u00a0projeto de expans\u00e3o das lojas Primark, que envolve intervir em mais de uma dezena de espa\u00e7os.<\/p>

A empresa antecipa ainda\u00a0forte din\u00e2mica na regenera\u00e7\u00e3o urbana, com destaque para projetos de uso misto, como o\u00a0HoP – Heart of Porto, atualmente em obra. Entre os marcos do seu portef\u00f3lio neste dom\u00ednio est\u00e1 o\u00a0World of Wine, em Vila Nova de Gaia, reconhecido internacionalmente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u201cEm 30 anos, pass\u00e1mos de duas pessoas num escrit\u00f3rio de 12 m\u00b2 para uma equipa de cerca de 70 profissionais num espa\u00e7o de 625 m\u00b2, na emblem\u00e1tica Esta\u00e7\u00e3o do Rossio\u201d, recorda\u00a0Stuart Rough, que fundou o est\u00fadio com Margarida Caldeira e continua a co-dirigir a empresa em Lisboa. \u201cDesenvolvemos projetos de habita\u00e7\u00e3o, retalho, escrit\u00f3rios e turismo, com compet\u00eancias em arquitetura, interiores,\u00a0masterplanning\u00a0e paisagismo. Acompanh\u00e1mos as grandes tend\u00eancias do mercado imobili\u00e1rio portugu\u00eas com entusiasmo, talento e uma enorme capacidade de adapta\u00e7\u00e3o e inova\u00e7\u00e3o.\u201d<\/p>

Stuart Rough acrescenta: \u201cQueremos continuar a marcar a paisagem de Portugal, com projetos que fazem a diferen\u00e7a nas comunidades onde se inserem e t\u00eam impacto real na vida das pessoas e das cidades. Estamos preparados para continuar a crescer, num mundo cada vez mais desafiante.\u201d<\/p>

Fundada em 1995, a\u00a0Broadway Malyan Portugal\u00a0foi o\u00a0primeiro escrit\u00f3rio internacional\u00a0da empresa brit\u00e2nica. O seu percurso em Portugal tem sido marcado por projetos de grande notoriedade, contribuindo para o desenvolvimento urbano e imobili\u00e1rio das principais cidades do pa\u00eds. Com servi\u00e7os de\u00a0arquitetura, interiores,\u00a0masterplanning\u00a0e paisagismo, a equipa portuguesa tem desempenhado tamb\u00e9m um papel estrat\u00e9gico na\u00a0expans\u00e3o internacional\u00a0da marca, atuando a partir de Lisboa em mercados como o\u00a0Brasil\u00a0e o\u00a0M\u00e9dio Oriente, onde mant\u00e9m v\u00e1rios projetos em curso. O escrit\u00f3rio de Lisboa apoiou ainda a abertura de filiais em\u00a0Espanha, Pol\u00f3nia, Singapura e Xangai. Atualmente, a Broadway Malyan trabalha em\u00a0Portugal, Brasil e M\u00e9dio Oriente, com Lisboa como base de opera\u00e7\u00f5es.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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O Mima - Parque das Na\u00e7\u00f5es<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tSobre Broadway Malyan<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Margarida Caldeira & Stuart Rough O atelier de arquitetura\u00a0Broadway Malyan\u00a0celebra tr\u00eas d\u00e9cadas de atividade em Portugal, com uma vasta carteira de projetos em desenvolvimento ou j\u00e1 em obra nos setores […]Ler mais<\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":75546,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1082],"tags":[],"class_list":["post-75545","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-news"],"yoast_head":"\nBroadway Malyan celebra 30 anos com os olhos no futuro e forte aposta no setor residencial - BPCC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bpcc.pt\/broadway-malyan-celebra-30-anos-com-os-olhos-no-futuro-e-forte-aposta-no-setor-residencial\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Broadway Malyan celebra 30 anos com os olhos no futuro e forte aposta no setor residencial\" \/>\n<meta property=\"og:description\" content=\"Margarida Caldeira & Stuart Rough O atelier de arquitetura\u00a0Broadway Malyan\u00a0celebra tr\u00eas d\u00e9cadas de atividade em Portugal, com uma vasta carteira de projetos em desenvolvimento ou j\u00e1 em obra nos setores […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bpcc.pt\/broadway-malyan-celebra-30-anos-com-os-olhos-no-futuro-e-forte-aposta-no-setor-residencial\/\" \/>\n<meta property=\"og:site_name\" content=\"BPCC\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bpccportugal\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-24T16:09:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-24T16:24:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bpcc.pt\/wp-content\/uploads\/2025\/10\/BroadwayMalyan-30yrs.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"BPCC\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@BPCC_portugal\" \/>\n<meta name=\"twitter:site\" content=\"@BPCC_portugal\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"BPCC\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/bpcc.pt\\\/broadway-malyan-celebra-30-anos-com-os-olhos-no-futuro-e-forte-aposta-no-setor-residencial\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bpcc.pt\\\/broadway-malyan-celebra-30-anos-com-os-olhos-no-futuro-e-forte-aposta-no-setor-residencial\\\/\"},\"author\":{\"name\":\"BPCC\",\"@id\":\"https:\\\/\\\/bpcc.pt\\\/#\\\/schema\\\/person\\\/c6c4c3c2fc302abcccbbb2c992f199a7\"},\"headline\":\"Broadway Malyan celebra 30 anos com os olhos no futuro e forte aposta no setor residencial\",\"datePublished\":\"2025-10-24T16:09:30+00:00\",\"dateModified\":\"2025-10-24T16:24:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/bpcc.pt\\\/broadway-malyan-celebra-30-anos-com-os-olhos-no-futuro-e-forte-aposta-no-setor-residencial\\\/\"},\"wordCount\":977,\"publisher\":{\"@id\":\"https:\\\/\\\/bpcc.pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/bpcc.pt\\\/broadway-malyan-celebra-30-anos-com-os-olhos-no-futuro-e-forte-aposta-no-setor-residencial\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/bpcc.pt\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/BroadwayMalyan-30yrs.png\",\"articleSection\":[\"Member News\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/bpcc.pt\\\/broadway-malyan-celebra-30-anos-com-os-olhos-no-futuro-e-forte-aposta-no-setor-residencial\\\/\",\"url\":\"https:\\\/\\\/bpcc.pt\\\/broadway-malyan-celebra-30-anos-com-os-olhos-no-futuro-e-forte-aposta-no-setor-residencial\\\/\",\"name\":\"Broadway Malyan celebra 30 anos com os olhos no futuro e forte aposta no setor residencial - 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